AdSense Smart Pricing

MSN PR9 Microsoft mit Yahoo gegen Google

Mittwoch, 26. Okt 2005 (16:40) gsyi

Endlich gibt es mehr Informationen zum Thema Adsense Smart Pricing.

Google’s smart pricing feature automatically adjusts the cost of a keyword-targeted content click. So if our data shows that a click from a content page is less likely to turn into actionable business results - such as online sales, registrations, phone calls, or newsletter signups - we reduce the price you pay for that click.

Im Beispiel genauer erklärt:

As an example of smart pricing, consider two websites, each related to digital photography. The first page features digital camera reviews, while the second offers photography tips. Clicks from the page of photography tips might be charged less, because they are expected to convert into sales less frequently, resulting in lower value for advertisers. Google data determines that clicks from the digital camera reviews convert better, so clicks from this page are not discounted.

>> Jenstar - One poorly converting site can “smart price” an entire AdSense account

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Postname: AdSense Smart Pricing
Kategorien: Sonstige